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Resources
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Code breaker: Legacy fundraising
By Hannah Jordan, Third Sector, 18 June 2008
The Institute of Fundraising's code of practice on legacy fundraising.
Legacy fundraising is an area that requires great sensitivity and professionalism. Donors will often be leaving their largest-ever gift - sometimes their life savings. Legacy donations are usually the result of time invested by fundraisers in building the confidence and trust of donors. The institute code says honesty, openness and...
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