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CAF to help ITV dish out £7.8m to charity
By Rosie Walker, Third Sector Online, 6 March 2008
The Charities Aid Foundation will help ITV distribute to charity nearly £7.8m that the broadcaster made last year from phone-in competitions that were already closed.
Eight million viewers were eligible for refunded phone charges after it was revealed that the company had made £7.8m last year from phone-in competitions that were already closed. However, only £10,000 was reclaimed, leaving £7.79m to donate to charity. CAF is in discussion with ITV to select beneficiaries, which will...
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